Want To Learn More About Keywords On Shared Short Codes?

What Are Keywords Keywords power successful mobile marketing campaigns. President Barack Obama sent one of the most famous text messages of all time back in August 2008, announcing his pick of Joe Biden for Vice President. Keywords played an essential role in promoting this succesful campaign. At rallies, in commericals, and on the web, Obama and his campaign encouraged supporters to join their Vice Presidential pick alert list by texting the keyword VP to their short code, 62262.

Keywords serve many functions - allowing people to subscribe to your messages (whether they announce Vice Presidential picks or monthly sales) is just one example.

Ready to learn more? Then check out our new white paper, the Ez Guide to Mobile Marketing with Keywords.

Posted at June 01 2009 04:11:07 PM in Studies

« Mobile Marketer Profiles Ez Texting Client, UAS Properties | Main | Bit.ly Goes Mobile Friendly »

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