SMS Marketing For Small Businesses
It's a New Year and now is the time for your small business to evaluate and advance your marketing efforts. Have you considered SMS Marketing yet? If not, be sure to read Duct Tape Marketing's essential blog post, What Small Business Needs to Do to Get Ready for Mobile Marketing Now. Here's an excerpt:
Mobile marketing has taken far longer to evolve than people imagined, but I believe we are on the doorstep of an evolution in marketing that will rival social media in terms of impact.
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Text messages get read – depending on the source, research suggests it’s over 90%. So, at some point, small businesses will need to embrace text message (also called SMS) campaigns. This new frontier will eventually suffer fatigue in ways the email enjoys currently, but done right, it is a powerful new tool. One very simple principle to get started – this is not another broadcast channel, it’s a way to offer useful information to people who want to receive it.
Ready to take the next step? Visit Ez Texting's SMS Marketing For Small Businesses Resource Center and then launch your first mobile marketing campaign in minutes.


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