Viking Cooking School's New SMS Marketing Case Study

Many companies are turning to Ez Texting for their SMS marketing campaigns, and we'd like to share with you a case study of our client Viking Cooking Schools. They recently began text messaging potential customers about discounts and new classes.

"Viking Cooking School contacted Ez Texting to implement a couponing program for current and prospective students to boost class enrollment and establish and ongoing dialogue with their customers.In order to generate sign-ups, the school sent out an email to their existing customer database with a link to Ez Texting’s custom Web widget to opt-in and also instructed students to text VIKING to 313131 to join their SMS list.One recent text filled eight class spots, valued at $79 each--a single text message that cost less than $15 dollars to send resulted in an additional $632 dollars in revenue."Ez Texting allows us to offer our customers a special service and communicate with them on a frequent basis with information they are interested in receiving,” Vicki Willoughby the manager of public relations and marketing has said.
Read the entire case study at Mobile Marketer.

Want to learn more about mobile marketing? Visit Ez Texting

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